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PROUDLY SOUTH AFRICAN UBUNTU CAMPAIGN AGAINST SEXUAL VIOLENCE AND BULLYING


The first phase of the proudly South African Ubuntu Schools' Campaign Against Sexual Violence and Bullying – held in Soweto - has been completed. If anything, the campaign so far has shown a pressing need for guidance, mentorship, vision, discipline and encouragement in our schools.

The Ubuntu campaign was launched following the violent gang rape of a Soweto teenager in April this year. Proudly South African has been in contact with the young girl's social worker and can report that she is progressing well following her ordeal.

The Ubuntu Campaign has been welcomed by the majority of learners and teachers from schools visited in the last two weeks of August – and we hope that the issues raised during the visits will be discussed further during Life Orientation lessons at the schools.

Part of the activations included a theatrical piece combined with music and dancing. Performed by young and talented members of the Zinto Activation Group, the theatre highlighted issues around sexual violence and bullying. The passionate Zinto team captured the attention of thousands of learners while encouraging them to embrace the principles of Ubuntu.

Well known South African personalities – who have committed to the campaign as role models for the youth – added a valuable ingredient to the activations: inspiring, encouraging, advising and educating the learners around the challenges faced by most youths nowadays. The role models included Kabelo Mabalane, Baby Jake Matlala, DJ Sbu, Yvonne Chaka Chaka, Sonia Sedibe, Celeste Khumalo, Penny Lebyane, Rosie Motene, Meshack Mavuso and Lerato Sengadi.

The Department of Basic Education, the National Prosecuting Authority and the Film and Publication Board were key partners who also took part in the visits – while providing educational reading material for the learners.

The Ubuntu Pledge, drafted with inputs from all campaign partners, has reached thousands of learners and dozens of teachers in the Soweto area – with the hope that both teachers and learners will live out the contents of what they have committed to.

Through the kind sponsorship of Shereno Printers, a Proudly South African member company, thousands of learners are given a booklet containing the pledge, the National Anthem, information about the Ubuntu campaign and pages for self-reflection.

The second phase of the Ubuntu Campaign will kick off in October in the Port Elizabeth and East London areas.